Description
Watch the setup guide & full tour
Plan the launch, run launch week and see the results in one workbook.
The Product Launch Planner is a ready-to-use spreadsheet for Microsoft Excel and Google Sheets. Set the launch date and goals. The timeline, content calendar, asset list, budget and launch-week numbers all work from it.
What’s inside (9 connected tabs)
- Start Here: 6-step setup + colour key
- Dashboard: Countdown, progress, assets, revenue vs goal
- Setup: Launch date, goals, budget, channels, team
- Timeline: 150 tasks in 4 phases from launch date
- Assets: Every asset tracked to Ready
- Content Calendar: 100 posts and emails dated from launch
- Budget: Planned vs spent by channel, cost per sale
- Launch Metrics: Daily visitors, sign-ups, sales, chart
- Review: Results vs goals and lessons
Why you’ll like it
- Everything is dated from launch day: move the date and the whole plan moves
- Four phases worked out for you: Strategy, Build-up, Launch week, Post-launch
- Live launch numbers charted against your revenue goal
- Content calendar and asset tracker in the same file as the plan
- A review tab that fills in goals vs results for you
Also included
- Setup Guide PDF
- Video walkthrough https://youtu.be/KRkh6H1QsOU
- Sample data that follows today’s date
Formulas only: no macros, no add-ons, no subscription. Works in Excel 2016+, Microsoft 365 and Google Sheets.
Part of the Project Management Spreadsheet collection. More tools at createdigitaltools.com
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